Tickets on Sale for Colchester Export Rally

Nova Scotia companies will gain exporting knowledge, learn about potential markets, and network with professionals dedicated to helping companies grow at the Export Rally in Truro on March 11.

Led by the organizations that make up Trade Team Nova Scotia, the Export Rally is a one-day workshop that provides information to business owners about how they can increase sales by exporting. The event is open to product and service-based companies in all sectors, markets and stages of business.

"Exporting is essential for the continual growth of a company," said Mike McMurray, co-chair of Trade Team Nova Scotia. "The Export Rally is focused on educating business owners about how to take their business to the next level and reach their full growth potential."

Export Rally participants can choose from workshops including:

• selling on the web
• reducing risk
• exporting craft and giftware
• pricing for export markets
• perfecting a 30-second commercial

Experts will share advice and information on hot markets, including China, the Caribbean, Latin America and the United Arab Emirates. Participants can also take advantage of on-the-spot market research, and networking.

A representative from the U.S. Customs and Border Protection will host a session, providing practical information about getting products across the order. Participants will have an opportunity to meet one-on-one with the representative to ask questions specific to their company.

In 2009, two successful export rallies were held, in Cape Breton and Wolfville. Howard Selig, president of Valley Flaxflour, attended the event in Wolfville looking for advice on how to expand his business.

"By attending the Export Rally, I learned about the useful resources that are available to me when I prepare to enter new markets," he said. "I now know exactly who to talk to and the right questions to ask."

Registration for the event is $35, which includes access to all of the workshops and lunch. For more information or to register, visit www.exportrally.ca .

Trade Team Nova Scotia is a federal, provincial, and private-sector partnership dedicated to helping Nova Scotia companies export their goods and services globally. It ensures easy access for potential and active exporters to the wide range of services offered by its members.