Nova Scotia Proclaimed Canada's University Capital in Toronto
NOTE: A social media release with downloadable high-resolution photographs, audio and video clips is available at: http://gov.ns.ca/news/smr/2010-01-27-capital.asp .
A marketing campaign highlighting the world-class offerings of Nova Scotia universities was unveiled in Toronto today, Jan. 27, at a reception held at One King West.
The campaign markets Nova Scotia as "Canada's University Capital" to prospective students and their parents. An interactive website gives visitors an opportunity to meet a professor from each university and access links to further explore what they have to offer.
An enthusiastic crowd attended the launch.
"This campaign sends a strong message to prospective students and their parents, that Nova Scotia is the destination for education in this country," said John Harker, chair of the Council of Nova Scotia University Presidents. "Nova Scotia has more than 220 years of experience educating students from all over the world in a wide range of disciplines.
"Students can choose from urban or rural settings, study with leading researchers in specialized programs, and an excellent student-teacher ratio mean a more personalized approach to learning."
Toronto-based author and CBC Radio producer Kathryn Borel recalls her time studying in Nova Scotia as integral to the start of her career.
"I've always seen my brain like a ramshackle house -- big, rambling, shoddy in places, but full of potential for sprucing up," said Borel. "Going to school at King's essentially kicked open the door to a room I didn't know I had and in that space I found depth and light. It reframed the language I use to describe the world, it gave me my voice, a voice that eventually allowed me to become a writer."
A province steeped in a tradition of education, Nova Scotia remains a destination of choice for out-of-province and international students. In 2009, more than 16,000 out-of-province students and more than 4,000 international students from 100 countries were enrolled in programs.